Content Creation Portfolio

User Generated Content (UGC) is one of the best ways to promote your brand and bring real fans coming back to your place over and over again. In fact, ADWeek reported that “85% of users say visual UGC is more influential in their decisions than brand-generated photos and videos.”

You see, people like people. And trust in a brand increases a whole lot more when your followers see people they can relate to in your posts.

This is where I come in! I’m a regular, mini van driving mom of 3 (almost 4!) who loves to travel and learn about the world with her family.

Driving a mini van

I have worked with and created content for brands like Visit Baltimore, Chick-fil-A, Choice Hotels, Canyon Lake Resort, HapTim, and Archway Inn – all with differing deliverables and marketing campaign goals.

My specialty is in creating content around family travel destinations and accommodations, special events, travel and world learning products, and family activities, to name a few. However, my unique perspective comes with showcasing your brand  in a way that other moms and families can easily picture themselves using too.

I want to make travel more realistic for the average onlooker at home and I do that by creating natural and authentic blog articles, pictures, and short form videos.

Travel

I can showcase your hotel accommodations, Airbnb, flight, or other travel-related service from a family standpoint. We like to be creative, have fun, and take full advantage of all your perks and amenities!

Example Blog Articles:

 

Special Events

Let me take my family along to your special event! Whether it be a weekend festival or grand opening, we would love to give our perspective on why other families should join in the fun.

@mariahafrench

SAVE this post so you don’t forget to… 👇 1. Keep checking the NASA Langley website for updates on their next open house so you can register for free early. The last one was in 2023, so we’re already another year closer to the next! 2. Arrive as early as possible. They have off-premise parking lots available with a shuttle bus to take you to the campus, but there is also security before you can enter. Lines get long and can take time. 3. Plan to spend the ENTIRE day there! Aside from the entrance time, there are also lines to get into some of the buildings on showcase. Plan to eat at least lunch on campus. 4. Have fun and take pictures! It’s rare to have the chance to tour a real NASA facility for free so take advantage of it. Attend some of the classes and workshops, ask questions, and learn something new 😊 #nasa #hamptonva #fieldtrip #familyfriendly #familytrip #homeschoolmom

♬ Evergreen – Ian Flanigan

@mariahafrench

For clarification, we attended the specific EU open house day. There is an open house a week before, for the other world embassies. Which country do you want to learn more about?? #embassyopenhouse #washingtondc #euopenhouse #localtourist #aroundtheworld

♬ Part of Your World – From “The Little Mermaid” – Halle

 

Products & Unboxing

Allow me the chance to highlight your amazing products! I can provide photos and video featuring how I use your product with my kids and how it makes our real life easier/better.

Example Blog Articles:

 

Activities & Excursions

My family loves trying new things and telling our friends about it! My photos and videos for you will be real, honest, and provide insight into how the activity actually is.

Example Blog Articles:

@mariahafrench

Do your kids love dinosaurs as much as mine do? 🦖 We love finding fun places where even the parents can act like children and run around! @visitvirginia #virginiabeach #hamptonroads #dinosaurpark #kidfriendly #freeattraction

♬ Joyful – ProSounds

If you’re ready to get started with content creation for your brand, send me an email today at [email protected]!